Digital signage is a communication way where contents are displayed on a monitor placed in commercial stores o pubblic places.
Digital Signage’s vantages are:
- Better quality/price ratio than traditional billboards
- Contents diversity: text, images, animations, videos
- Possibility to create media contents as good as television ones
- Contents can be managed with software from a PC o other devices, letting user or all workgroup to modify the media content from a remote station, usually through internet or LAN, in a fast and efficient way