Animation
Give your Message by Animated Videos
What Makes us Different
Science, technology, progress: they bring us great boons. But often, the new is complex and unfamiliar – and very difficult to explain. That idea that might change the world can sometimes just draw a blank stare. At IdeaRocket, we excel at absorbing your complex message and bringing it to your audience with animated video that is easy to understand, and a pleasure to behold.
Story
Stories are how we understand ourselves, and how we share common causes. When complexity comes dressed as a narrative, it doesn’t seem quite so intimidating.
Metaphor
Our heads are already filled with behaviors, patterns, relationships. When we pick the right analogy, the new no longer seems unfamiliar.
Design
Design isn’t just about creating something beautiful – although you can expect that, too. It’s about finding the most elegant solution to a knotty problem.
Where We Use Animated Videos
Social Media Marketing
Video or short animations can be a great way to quickly capture a viewer’s attention on all Social Media platforms (Facebook, Twitter, Instagram, Tumblr, etc.). In fact, we would argue that social media is one of the perfect platforms for sharing your videos and animations due to the nature of the social sites, perfect for short attention spans.
Website Landing Page
Your website is one of the top places visitors will go to learn more information about your business and services. An explainer video can help retain users and direct them throughout your site. Higher retention rates leads to higher engagement and more importantly…the retention of your company’s core message.
Our Animated Video Production Process
- Discovery – We find your message, objective, strategy, and brand.
- Script – We take your message and boil it down to a story that can capture hearts and minds.
- Design – We create a visual language that can bring that story to life.
- Story Board – We match voice to picture so that they work together.
- Animation – We bring the characters and other visual elements to life with animation.
- Sound – We add music and sound effects to help the image land. The video is now ready to deliver.
